by Patrick Imbardelli | May 25, 2025 | Insights, Trendwatch
Imagine booking your flight, arranging airport transfers, ordering your in-flight meal, and scheduling a post-flight activity – all within a single app. Super apps are transforming how we navigate travel by combining multiple services into one intuitive platform,...
by Patrick Imbardelli | Aug 29, 2024 | Insights
Influencers have become a powerful marketing tool by building trust and authenticity. So how much influence do they have? Micro and nano influencers offer high engagement and cost-effective marketing. So how much does that success translate to cost? Influencer types...
by Patrick Imbardelli | Feb 26, 2024 | Insights, Sustainable Travel
In an era where environmental consciousness is at the forefront of global concerns, the travel and hospitality industry in Southeast Asia is undergoing a conscious evolution towards sustainability. United Nations World Tourism Organisation (UNWTO) anticipates the...
by Patrick Imbardelli | Jun 13, 2023 | Insights
The Convergence of Wellness and Tourism is expected to boost Southeast Asian Travel Sector In a rapidly evolving world where change is the only constant, the travel and hospitality industry stands as a testament to humanity’s unyielding spirit of exploration and...
by Patrick Imbardelli | Feb 24, 2022 | Insights
What does revenue optimisation in restaurants really mean and how will it evolve? I remember when I started my career with Hilton in the ’80s, the idea that same rooms in a hotel will be priced differently based on anticipated demand was not a theory that was held or...
